Avoid miscommunication and embarrassment in all languages
Are you worried about achieving real engagement and building a relationship with international customers? If so, translation is one service you will overlook at your peril.
Communication is everything and, if you cannot engage customers in their own language, you risk all sorts of embarrassing problems.
For example, when Coca Cola was first marketed in China it was often mis translated as ‘Bite the Wax Tadpole’, and when Ikea expanded into Thailand they used Swedish phrases which meant ‘sex’ and ‘getting to third base’ when translated to Thai.
So, while many companies do not see the value of professional translation, it can lead to embarrassing mistakes such as these which compromise your efforts before you have even started.
This is why a professional translation service is so vital. At TTC wetranslate, our team can provide a comprehensive service for all your written material from your web content to business materials, brochures, manuals, and technical sheets.
As part of this we will also provide a brand checking service which ensures all your branding and marketing collateral is translated, professionally, accurately and with a mind to specific sayings or local slang which could create confusion. This ensures it still has the desired impact and avoids any embarrassing mis communication.
By working with us, you not only avoid damaging confusion and miscommunication, but you can find ways to ensure all your customers receive the best possible experience with you whatever language they speak.
Your customers are highly professional individuals and they require extensive information before they will make a buying decision. If you are unable to offer them clear and informative content in their own language, they will go with a competitor who can.
Increase sales and revenue by ensuring your international customers enjoy the same customer experience as your domestic clients.
Increase your return on investment from international sales with an ecommerce site which works in other languages.
Worried about the uncertainties of Brexit or the pandemic? Protect yourself against volatility at home by accessing new markets.
If you’ve reached the limit of your growth at home, it’s time to expand into exciting new international markets.
Improve your communications with your international customers, develop new opportunities and boost your return on investment.